Metro - Horeca Select
- Established: 1964 (Metro)
- Products: Self-service wholesaler
- Location: Blvd Tsarigradsko Shose 7-11, 1124 Sofia, Bulgaria
About METRO Markets
On October 27, 1964, the brothers Wilhelm Schmidt-Rutenbeck and Erwin Schmidt, together with the Schell family, laid the foundation for a successful wholesale self-service concept. At that time, they opened the first METRO Cash & Carry wholesale store in Mülheim and the Ruhr region, which is specifically geared to the needs of retailers. Today, customers can find a METRO Group wholesale store in every major European city.
Metro private label HORECA Select
HORECA Select is the professional private label of METRO with the slogan "from professionals for professionals".
The METRO HORECA Select brand, which is identified by the chef's hat and its five stars in the logo, is the complete solution for the kitchen needs of restaurants, catering services and hotels. It offers carefully composed bulk consumer products with customized products to high standards. At HORECA Select you can expect products developed by professionals, of the highest quality at a low price.
The professional assortment convinces with more than 1400 food products, ranging from fresh fruits and vegetables to dairy products, spices, canned food and frozen food. You will also find almost 300 professional non-food items for your kitchen equipment, which make your everyday life easier.
